![\"big_retailers_still_struggling\"](\"https:\/\/sitesdev.net\/articles\/wp-content\/uploads\/2015\/09\/big_retailers_still_struggling.jpg\")
The Target breach had absolutely horrendous consequences, and many businesses are struggling to up their security. New employees, technologies, and features are being put into place in attempts to stop that kind of thing from happening again. However, it appears that some companies\u2014the largest of the large\u2014just aren\u2019t getting the message.<\/p>\n
TripWire recently put out a survey about new security measures that are being put into place. About 12 percent responded to say that they make sure all of their third-party partners\u2014which is what Target used for all of their digital transactions\u2014are actively engaging in vulnerability scans and reports on security. However, an overwhelming 26 percent indicated that they don\u2019t look or think about the security of their business partners at all.<\/p>\n
Around 70 percent of respondents indicated that they paid more attention to their level of security because of the Target breach (57 percent if you isolate the online retailers). A full 20 percent said they weren\u2019t even sure they could identify a breach \u201cquickly,\u201d with \u201cquickly\u201d being defined as \u201cin less than three months.\u201d<\/p>\n
These statistics are alarming, especially since the survey didn\u2019t just cover small businesses. However, this does mean you have a chance to shine with these new findings.<\/p>\n
Show Them What You\u2019re Made Of<\/strong><\/p>\n Since a lot of companies aren\u2019t taking this breach very seriously, you can. Modify your defenses and start making sure any third-party vendors you have are trustworthy and have your best security interests in mind. Make a point to let potential clients know that you\u2019ve been paying attention and that you\u2019ve done something about it when others have not. Not only will this make your company look more appealing to those who feel they need a bit of extra security, but you\u2019ll show everyone who walks in the door that you pay attention and care enough to change the way you do things.<\/p>\n In essence, don\u2019t be part of the 18 percent that were \u201cnot at all confident\u201d that their security measures would actually detect malware or viruses. This is a fantastic opportunity to prove to customers that you\u2019re better than that, thereby earning their respect.<\/p>\n This is not the first time we\u2019ve seen major breaches of data hit the news, and it certainly won\u2019t be the last. It is likely that these statistics will begin to push customers to smaller companies that can adjust and apply new security measures much faster than larger companies with more protocols and hoops to jump through. Be ready with a safe, secure offering of your own so you can successfully catch some of that extra business.<\/p>\n","protected":false},"excerpt":{"rendered":" The Target breach had absolutely horrendous consequences, and many businesses are struggling to up their security. New employees, technologies, and features are being put into place in attempts to stop that kind of thing from happening again. However, it appears that some companies\u2014the largest of the large\u2014just aren\u2019t getting the message. TripWire recently put out […]<\/p>\n","protected":false},"author":5,"featured_media":24211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"\n